Earlier this month Garrafeira Nacional, one of the most renowned wine merchants in Portugal, unveiled a new window display celebrating several of Symington Family Estates Ports, focusing especially on Graham’s and Dow’s. Located in the Baixa Pombalina in downtown Lisbon, Symington Family Estates has been given pride of place in the window of the famous vintner.
Founded in 1927, and currently managed by Jaime Vaz, Garrafeira Nacional is a family run business that prides itself on having one of the finest selections of wine in Portugal. The new display, designed by Will Creative with the help of Symington Family Estates, highlights the quality of the fine Ports that the company is producing, and the reputation they are earning Portuguese wine on the world-stage.
One half of the shop’s facade is taken up by a homage to Dow’s 2011 Vintage Port, the wine named Wine Spectator’s “Number 1” wine of 2014 in their “Top 100” wines of the year. In the display, a 15 litre bottle of Dow’s 2011 Vintage is standing proud atop a staircase of Douro vineyard terraces.
Framed in schist, which divides the display and pays tribute to the Douro Valley, is a tribute to the craft of cooperage, and its contribution to fine Port. In it a series of mechanical coopers can be seen carrying out their traditional tasks, and images of several of Graham’s coopers are on display. As the only Port company with a full time team of coopers, Symington Family Estates are particularly proud of the contribution they make to the company’s aged tawny Ports.
To see the company’s wines as the centrepiece of the window display of one of the most well respected wine merchants in the country is to see them on their ideal stage, and is a tribute to the hard work of everyone at Symington Family Estates and the wines they produce.
See the video at: https://www.youtube.com/watch?v=6hd1w0biFD4